Keap allows users to track leads through customizable sales pipelines, automate communication based on customer behavior, and manage appointments and invoicing from a single interface. By centralizing sales and marketing activities, Keap aims to reduce manual work and help small teams stay organized as they grow. The product is positioned for service-based businesses and entrepreneurs that want structured automation without relying on multiple disconnected tools.
Competitive advantages / unique features
Keap Pricing
Good support ratings versus many competitors.
Visual workflows simplify multi-step follow-ups.
Helps small teams streamline lead management.
Email deliverability/opt-in status issues reported.
Interface feels dated and sometimes clunky.
*Price last updated on Dec 30, 2025. Visit keap.com's pricing page for the latest pricing.
