MarketMuse is an AI-powered content planning and optimization platform for SEO teams, content strategists, editors, and writers. It analyzes your content inventory, identifies topic gaps, and recommends what to create or update to outrank competitors. The platform uses AI and topic modeling to provide personalized insights beyond basic keyword tools. It supports content planning, competitor analysis, content briefs, SERP research, and more, making it ideal for teams that publish regularly or at scale.
Key Features
Pricing Overview
Strong content optimization that improves search rankings.
Detailed competitive insights and topic gap analysis.
Structured content roadmaps for easier planning.
Valuable for agencies and in-house SEO/content teams.
Steep learning curve for beginners.
Higher cost compared to some alternatives.
Occasional usability or navigation issues.
Limited free tier with modest query limits.
*Price last updated on Jan 9, 2026. Visit marketmuse.com's pricing page for the latest pricing.